Building a Beautiful Business: What Your P&L Isn’t Telling You

Your financial statements can look healthy while your bank account tells a different story. In most aesthetic practices the profit does not vanish all at once. It leaks out through pricing, payroll, and everyday decisions that never get questioned.

Shannon Weinstein, CPA and fractional CFO, joins Symplast for this educational webinar on what your profit and loss statement leaves out, and what to do about it.

What you will learn

• Where profit hides, and where it quietly leaks out
• Why a practice can be profitable on paper and still short on cash
• Which financial metrics actually predict what happens next
• How to turn the revenue you already have into income you keep

Who should watch

• Plastic surgeons and surgical practice owners
• Medspa and aesthetic practice owners
• Anyone profitable on paper who still is not sure where the money goes

Your speakers

Shannon Weinstein, Founder, Keep What You Earn. A CPA and fractional CFO who works with aesthetic practices on the numbers behind the business.

Jessica Wisner, Head of Client Education and Product Evangelism, Symplast.